An enormous field stuffed with Seed Golf “Loosies” landed on my doorstep final week.
We’ll get to what Loosies are in a second, however I first wish to channel my internal Ricky Ricardo as I proudly announce to the world:
I like Loosies.
In case you’ve ever puzzled why we nonetheless bundle and promote golf balls the best way we did within the ’60s, you would possibly end up loving Loosies, too.
Simply bear in mind, I noticed her first.
Who’s “Loosie?”
Loosie isn’t a who, it’s a what. Particularly, it’s an it’s-about-time packaging concept launched for Black Friday by Eire’s Seed Golf. Seed is among the extra modern direct-to-consumer golf ball manufacturers on the market. Its third-generation SD-01 scored properly in MyGolbSpy’s Ball Lab, and each the SD-01 and SD-02 carried out properly in our 2023 Ball Take a look at.
Seed Golf, like everybody else, sells golf balls by the dozen, packaged in sleeves with 4 sleeves to a field. That’s quite a lot of cardboard.
Loosies are, because the identify suggests, unfastened golf balls offered in bulk and packaged in a plain plastic bag.
“The term ‘loosies’ come from my delinquent youth period,” Seed proprietor Dean Klatt tells MyGolfSpy. “As a kid in Australia, if you didn’t have enough cash to buy a full pack of ciggies, we’d harass the shopkeeper to sell us a single cigarette, or a ‘loosie.’”
Seed is promoting two of its extra fashionable golf balls as Loosies. You will get Seed’s top-selling SD-01, a Tour-level, three-piece forged urethane ball, or the SD-15, a two-piece Surlyn-covered ball, in packing containers of fifty or 100, in white or yellow.
Loosies are all first-quality balls, the identical ones you’d get should you purchased historically packaged Seed balls.
Why Loosies?
Seed Golf Loosies are a Black Friday factor, however Klatt says the idea shall be ongoing. Seed doesn’t have “sales” as we consider them because it does provide subscription reductions on its golf balls. Klatt says he simply needed to do one thing enjoyable for Thanksgiving whereas additionally chopping again on all that cardboard.
“Our packaging is recycled, so it’s a little more expensive than normal to print,” says Klatt. “In the US, in particular, we noticed that most of our orders are for five or six dozen. We figured we could cut costs, save our customers some money and cut down on packaging wastes if we eliminated the boxes and sleeves.”
Seed has already offered out of the 100-count SD-01 and SD-015 Loosies within the US, however extra are on the best way.
The 50-count field of Seed SD-01 Loosies is out there on Seed’s web site for $115 with free transport. That’s $2.30 per ball.
And when that huge field from Seed reveals up in your doorstep, you get to shout in your loudest Cuban accent, “Loosie, I’m hoo-ooome.”
You possibly can’t put a price ticket on that, my mates.
For extra info, go to the Seed Golf web site.
The submit I Love Loosies. Seed Golf Loosies, That Is. appeared first on MyGolfSpy.
